• Nicolas Bon

How wine brands use social media and influencer marketing to sell their products 🍷?

What are we drinking tonight? 🍷 Once you arrive at the SAQ, your heart sway. Are you going to buy a wine that you already know? Are you testing a new wine region in the world? Would you like a Chilean? Or rather an Argentinean wine? Cornelian choice. On Instagram, many creators share their passion for wine and inspire us with the ideal wine and wine pairings or tasting moments. There are specialists, experts, or personalities who share a lifestyle that we like. Canadian influence marketing agencies have understood that putting their clients' wine bottles in the hands of Canadian influencers can guarantee them a ROI for their clients.

Vins Influenceurs Québec Montréal agency agencies

Canadian Wine Specialists

On the Internet, many experts have turned their passion into a source of income. These wine enthusiasts like Joanie Metivier or Benoît Lefèvre have created a well-defined editorial line in the wine world that attracts brands, because they know that they can target a community of enthusiasts.

Canadian lifestyle influencers who work with wine brands

Whether based in Toronto, Vancouver, Calgary or Quebec, influencers inspire us with their wine content. To name a few, we really liked the publications of Isabelle Cheng (Rosehall Wines), Didier Young (Ruffino Wines), Joëlle Anello (Rosehall) or Sabrina Stavenjord (Ruffino Wines)