The Great Jamaican invites influencers to its launch party of the Spicy Pineapple flavor 🍍

May 27, 2019

For the launch of their new pineapple soda, The Great Jamaican organized a VIP evening on May 9th. The brand reserved several surprises for its 400 guests, including 30 Montreal influencers who were able to attend a mixology workshop, or discover a personalized menu for the event, based on Jamaican and tropical flavours, including appetizers based on their spicy pineapple soda 🍍

Brand objective :

- Awareness: Publicize the new pineapple soda

 

Creative strategy : 

Clark Influence gave digital resonance to the launch event of The Great Jamaican. Influencers were invited to share the activities of the evening, in stories or static publications. More than 30 influencers were invited to this event.

 

 
Recruitment strategy:

In order to reach a broad target audience, Clark Influence decided to invite TV personalities (Shanie Blais), models (Daniel Bederov), YouTubers (Cindy Cournoyer, Laura Gabriel, etc.), foodies (Jessica Prudencio), or even photographers (Guillaume St-Amand)

 

 

 

Results:

A campaign that brought the event to life for more than 500K people.

 

By using Clark Influence, you can give your event a digital resonance. If you would like to benefit from the power of influencer recommendation for one of your marketing activations, send us an email info@clarkinfluence.com and we will be happy to send you a service offer.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Share on Facebook
Share on Twitter
Please reload

Clark Influence
TORONTo - MONTREAL   
 info@clarkinfluence.com
Toronto
140 Yonge Street #200,
Toronto (ONtario), M5C 1X6
+1 (647) 272 7979
Montreal
5455, avenue De Gaspé, #470, Montréal (Québec), H2T 3B3
+1 (514) 570 0508  
  • Linkedin Clark Influence
  • Facebook - Clark Influence
  • Instagram Clark influence
The Leading Agency for Digital Influencer MarketinG in Canada, US & Europe