![Campagne marketing d'influence](https://static.wixstatic.com/media/56d57b_2d0b4660ee034606bc20b0ce074cec53~mv2.jpg/v1/fill/w_147,h_92,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/56d57b_2d0b4660ee034606bc20b0ce074cec53~mv2.jpg)
AIR FRANCE X CLARK
Air France has been a proud sponsor of the "Montréal en Lumières" Festival for the past 15 years, whose objective is to promote the diversity of Montreal's culinary scene in a festive and convivial setting.
Advertiser
Air France
Objectives
Air France aims at associating its brand to gastronomy, culinary art and tableware.
Target
25+
Influencers
13 Canadian Influencers: Food, Lifestyle, Sport
Strategy
Usually, trips start at the airport. Not this time!
For this culinary journey, an Air France flight attendant went directly to the influencers' homes to provide them with a two-layered, unique gastronomic experience powered by Air France.
1. Layover 01 - Business Class Breakfast 🥐
Influencers were pleased to wake up with a classic French Business Class breakfast. The breakfast included two special Boarding Passes to Air France's "Bonnes Tables".
2. Layover 02 - Dinner at Air France's "Bonnes Tables"
Influencers were offered the unique opportunity to enjoy an exclusive dinner concocted by a European or Asian chef, two destinations offered by Air France from Montreal's airport.
Influencers also offered their community the chance to win a pair of flight tickets to discover France, Portugal, or Asia and their associated cultures, and gastronomies.
+ 500k
IMPRESSIONS
1
RADIO PRESENCE ON RYTHME FM
5203
CONTEST ENTRIES
+ 17k
ENGAGEMENTS
![](https://static.wixstatic.com/media/56d57b_4ba2c6ce0c4249568ac08c1bed71ccbdf000.jpg/v1/fill/w_56,h_100,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/56d57b_4ba2c6ce0c4249568ac08c1bed71ccbdf000.jpg)
![Patience x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.jpg](https://static.wixstatic.com/media/56d57b_c18ccf01fae14ec988dd374c46c8e71d~mv2.jpg/v1/crop/x_0,y_246,w_2954,h_3422/fill/w_91,h_105,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/PUBLICATION%20INSTAGRAM.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media-Story.png](https://static.wixstatic.com/media/56d57b_52c8f02fd1b94356a7c79c25074531f3~mv2.png/v1/crop/x_0,y_96,w_828,h_1463/fill/w_57,h_100,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/IMG_4263_PNG.png)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media-Audrey Rivet.png.jpg](https://static.wixstatic.com/media/56d57b_0560be9da580421dac26163056dbcecc~mv2.jpg/v1/crop/x_358,y_6,w_2372,h_3402/fill/w_107,h_154,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/AirFrancexAudreyRivet.jpg)
![](https://static.wixstatic.com/media/56d57b_92d576956fe542a190c7598abd56d0a4f000.jpg/v1/fill/w_60,h_107,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/56d57b_92d576956fe542a190c7598abd56d0a4f000.jpg)
![](https://static.wixstatic.com/media/56d57b_c60148c7c1c24786b50168dd630c4354f000.jpg/v1/fill/w_60,h_107,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/56d57b_c60148c7c1c24786b50168dd630c4354f000.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.png](https://static.wixstatic.com/media/56d57b_952e6da3743f46818255df49da035733~mv2.jpg/v1/fill/w_112,h_169,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Photo_D%C3%A9jeuner_1_JPG.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.png.JPG](https://static.wixstatic.com/media/56d57b_f3fb8661ab5c498eaed9c4d6740815af~mv2.jpg/v1/fill/w_112,h_169,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Photo_D%C3%A9jeuner_2_JPG.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.jpg](https://static.wixstatic.com/media/56d57b_8be19108de4e44a2ac8a55f2fe43a814~mv2.jpg/v1/crop/x_570,y_17,w_4199,h_4135/fill/w_91,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/OKK_JPG.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.jpgOK.JPG](https://static.wixstatic.com/media/56d57b_e5d2a3d751f24d1e89bf5fb139fb77b2~mv2.jpg/v1/crop/x_1361,y_41,w_3354,h_4103/fill/w_102,h_125,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/OK_JPG.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.jpg](https://static.wixstatic.com/media/56d57b_e8b3c16691ad4af2b0581cce8dbc6697~mv2.jpg/v1/crop/x_139,y_2,w_821,h_956/fill/w_96,h_112,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/87456339_3622803711094651_22815692026764.jpg)
![Air France x Clark Influence-Agence-Agency-Influence Marketing-Campagne-Campaign-Collaboration-Montréal-Quebec-Canada-Social media.jpg](https://static.wixstatic.com/media/56d57b_9d26fe10f7f44998804eea2f0083710d~mv2.jpg/v1/crop/x_0,y_109,w_960,h_801/fill/w_96,h_80,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/87872614_3622803194428036_32904704336896.jpg)
Influencers
Audrey Rivet @audreyrivet
Jess Megan @jessmegan
Maude & Jordan @llesdeux
Marie-Christine Proulx @mariechristineproulx