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Influencer marketing
CINEMA

How to make a successful influencer marketing campaign and get people
to the theaters.

Tips from cinephiles.
Marketing d'influence : Cinéma

Advice from film buffs.

Marketing d'influence : Cinéma

CLARK, THE AGENCY THAT
YOU GO TO THE MOVIES WITH.

“You are comfortably seated in a movie theater, you’re eating your popcorn, the lights go down, the curtain opens, the sound goes up, the screen comes to life. Why are you sitting there, in this overcrowded room, with people you don't know and with whom you will laugh, cry, be afraid, be moved ...? What made you pay 10 dollars to see this movie? "(Jean-Paul Camilleri)

Understanding the function and creation of digital word of mouth in the film industry - That's what Clark is interested in.

Ancre fleche 01

12

campaigns 

87

film premieres

0

Oscars won  🏆

(coming soon)

2

aficionados
of cinema novo

cinema-avant-premiere-film-le-meilleur-r
Influencer marketing

We showcase your film to public figures and influencers who inspire their audience to go to the theatre.

Strategy

Identifying influencers

Content writing

Content strategy

Dissemination strategy

Content amplification

Previews

Cinema is an hedonistic experience; viewers go to the cinema with a need to contemplate images and feel emotions. Seeing a film provides bliss and satisfaction to the spectator in search of new horizons and sensations. At Clark, we invite people who can spread the word based on their cinematic sensory experience.

Brand experience

Interactivity

Influencers invitations

Journalists invitations

Video recordings

Digital resonance

Avant premiére marketing d'influence
Le bouche-oreille-cinématographique
Word-of-mouth-cinematographic,
what effects on the box office?

Viewers enjoy sharing information related to all kinds of cinematic products. Electronic word of mouth within the industry has both a quantitative influence on the box office and a qualitative one on film appreciation. Studies show that positive internet reviews increase likelihood of a film's commercial success.

Film reviews

Movie ratings

Word of mouth

Content creation
before a movie is released

We analyze your film and develop an original content strategy to promote it, based on digital personalities recommendations.

Brand experience

Interactivity

Influencers invitations

Design & decorations

Shipping

Optimization of publications

Création de contenus avant la sortie d'un film

OUR CLIENTS

For all brands, producers and associations worldwide

Clients cinéma Clark influence

FOR ALL BRANDS, PRODUCERS
AND ASSOCIATIONS WORLDWIDE

We have identified several 2.0 influencers (or digital opinion leaders)
who are at the heart of cinematic conversations on social networks.

 

We have classified them into three broad categories.

individu ordinaire

Ordinary Individuals

Ordinary Individuals

People like you and me, who share our favorites and cinematic disappointments on social networks.

Intermediate Elite

Intermediate elites

Made up of journalists and film critics, bloggers and YouTubers who promote cinematographic films.

Les élites intermédiaires

The stars of the big screen

Many of them express themselves on social networks. Mood of the day, news and photos from shoots, self-promotion, social networks allow you to be as close as possible to your favorite stars.

Les stars du grand écran 

Big Screen Superstars

What power do digital influencers have over a film audience?
Is the Internet the new flagship that media professionals must capitalize on to benefit from the best cinema marketing?

influenceurs digitaux Clark influence
festival-nouveau-cinema_edited.jpg
influenceurs digitaux Clark influence
influenceurs digitaux Clark influence
influenceurs digitaux Clark influence

What power do digital influencers have over cinema audiences? How to increase your box office numbers with influencer marketing?

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