Food and Drink
Looking for the perfect recipe to increase your visibility and sales with a successful influencer marketing campaign?
Chefs and food lovers gather online to share their passion for food. For foodies, this is not just a topic of conversation, but a source of inspiration and innovation.
Whether they are novices or seasoned professionals, culinary content creators share two key characteristics: an authentic presence on trusted social networks such as Instagram, or TikTok as well as an engaged and loyal community. With these resources in hand, culinary influencers awaken taste buds and inspire people to try your products.
Campagne « food & drink » et beaucoup de TikTok
Recettes à la carte
Clark gets your product into the hands of influencers who stand out on all platforms. Food influencers are passionate about culinary arts and have a huge influence on their community. By reaching out to an audience that shares their passion, they help build brand awareness and improve sales.
AN UNIQUE BOX OF APERITIFS—GOURMET PRODUCTS & WINES
In order to promote your product, we offer influencers a unique experience by creating a customized box of appetizers based on their tastes. These thoughtful gestures allow creators to offer authentic and engaging promotional content to their audience.
Design Development & Execution
A LA CARTE RECIPES
Our team selects the most inspiring creators in order to introduce your audience to a cultural, gastronomical and epicurean adventure. From meetings with local producers, to discovering your farm and artisans all the way to a range of workshops with local food and wine tastings, influencers and their followers alike will be amazed by these experiences.
Redirects to your Website
Clark will create your brand’s unique universe, complete with an editorial line and a set of original content aimed at promoting your product on all platforms, namely on TikTok, YouTube and Instagram.
YOUTUBE & TIKTOK VIDEOS
Whether it be tips from passionate amateurs or top chefs, each creator shares their know-how, techniques or even “grandma’s tricks” through popular, accessible and engaging cooking courses.
In this way, Clark will help you carve out your place as one of the top food trends on YouTube and TikTok.
EVENT AND EXPERIENTIAL MARKETING
The goal is to reinforce your brand promise by leveraging brand resonance around specific moments in time through experiential events designed specifically for influencers. These unique events offer creators the opportunity to create new content that showcases both your brand and your product in an organic and captivating way.
With a passion for images, strong branding and storytelling, we are driven to deliver original, aesthetic and effective ideas that work across all media types. With our production experience, we know how to bring talented teams with expertise in culinary creation together.
IGA (SOBEY'S) - ALWAYS ON
PERIOD OF COLLABORATION: 2019 - NOW
ELEMENTS OF CONTENT CREATED
Clark is responsible for influencer initiatives and community management for all of Sobeys’s brand platforms in Quebec, including IGA. In addition, Clark provides monthly activations for campaigns highlighting products and services sold in IGA grocery outlets.
The perfect blend of inspiration and impact will produce the influencer campaign of your dreams.